New Clients...
BalanceHosting...
Creative is Critical!...
News & Events From the Balance Team
New Clients
Balance Interactive has been putting in lots of hours on projects and campaign activity for new and existing clients. A sample includes -

Auction House Australia
A site set to make big inroads into the property auction market

Eckersleys
Ongoing e-marketing & hosting services

Juniper Networks
We’ve been working closely with the Juniper global team to rebuild the regional web site (which is now live). In addition, we have recently introduced a number of targeted digital campaigns incorporating search, on-line advertising and EDM campaign along with campaign specific microsites. We’ve also created and implemented a targeted EDM strategy throughout Australia and SE Asia – this campaign yielded a threefold increase relative to previous activity.

Lexmark International
As with Juniper, we have been working with the HO team in the US, we have recently worked with Lexmark on the rebuild of their Australian site. We have also been building a number of marketing campaign support initiatives and campaign support sites.

Nielsen
Our current work for Nielsen is in gradual roll out phase and involves digital campaign activity across 23 countries in five languages. Specifically, this means building online advertising campaigns delivering

L J Hooker
Strategy services and Creative services for the upcoming launch of www.ljhooker.com

Hicksons Lawyers
This site has recently gone live and incvolved not only the creation and development of a new site, but also evolution of the brand design and packaging
BalanceHosting
Changes to BalanceHosting pricing from January 2007 are as follows:

- Level 1 Package now $450 GST per year on a 1gb data plan
- Level 2 Package now $1,500 GST per year on a 3gb data plan

Excess data usage price increase from $0.05 to $0.065 per mb over monthly limit.

**NOTE: These pricings do not affect current client contracts**
Creative is Critical!

From ABC News Online:

Internet Users Quick To Judge - By Judy Skatssoon for Science Online

Internet users can take just one-twentieth of a second to decide whether they like the look of a website, researchers say.

Dr Gitte Lindgaard and colleagues from Carleton University in Ottawa flashed up websites for 50 milliseconds and asked participants to rate them for visual appeal.

Read more at...

http://www.abc.net.au/news/newsitems/200601/s1548520.htm

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